Terms of Service

Effective Date: May 13, 2026

These Terms of Service ("Terms") govern your access to and use of the services, websites, and software provided by Lumino AI, SIA ("Lumino AI," "we," "us," or "our"), a company registered in Latvia with offices at Latgales iela 153A-8, Riga, LV-1003, Latvia.

By accessing our website at https://www.luminosuccess.com, booking a demo, subscribing to any of our service plans, or otherwise using our Services, you ("Client," "you," or "your") agree to be bound by these Terms.

Please read these Terms carefully. They contain important information about your legal rights, remedies, and obligations, including a limitation of our liability, dispute resolution provisions, and your responsibilities when using our Services.

1. Acceptance of Terms

By accessing or using our Services in any way — including by visiting our website, booking a demo consultation, subscribing to a paid plan, or granting us authorization to manage your Google Business Profile — you acknowledge that you have read, understood, and agree to be legally bound by these Terms and our Privacy Policy, which is incorporated by reference.

If you are agreeing to these Terms on behalf of a business, organization, or other legal entity, you represent that you have the authority to bind that entity to these Terms, and references to "you" in these Terms refer to that entity.

If you do not agree to these Terms, you must not access or use our Services.

2. Description of Services

Lumino AI provides a done-for-you managed service for independent restaurants located in the United States. Our Services include, depending on the subscription plan selected:

Google Review Response Management: Drafting and publishing responses to customer reviews on your Google Business Profile, using a combination of artificial intelligence and human review to maintain quality and brand consistency.
Google Business Profile Optimization: Auditing, optimizing, and maintaining the content, hours, photos, descriptions, and other elements of your Google Business Profile.
Ongoing Profile Activity Management: Publishing Google Posts, updates, and other content to keep your profile active and visible.
Negative Review Recovery: Crafting professional responses to negative reviews intended to protect your reputation and, where possible, recover dissatisfied customers.
Performance Reporting: Periodic reports outlining visibility, engagement, review activity, and trust metrics.
Competitor Visibility Tracking (Growth and Premium plans only).
Priority Response Times and Dedicated Strategist (Premium plan only).

The specific features included in your subscription are determined by the plan you select, as described in Section 4 (Subscription Plans and Pricing).

3. Eligibility and Account Registration

To use our Services, you must:

Be at least 18 years of age and legally capable of entering into binding contracts;
Own, operate, or be authorized to manage a restaurant business located in the United States;
Have an active Google Business Profile (or be willing to create one as part of onboarding);
Provide accurate, current, and complete information about your business when requested;
Maintain and promptly update such information as it changes.

You are responsible for maintaining the confidentiality of any account credentials you share with us during onboarding and for all activities that occur in connection with your account.

4. Subscription Plans and Pricing

We offer the following subscription plans, billed monthly in U.S. dollars:

Core Plan — $397 per month: Done-for-you review responses, monthly profile health check, negative review recovery handling, and monthly performance report.
Growth Plan — $697 per month: Everything in Core, plus Google Business Profile optimization, ongoing profile activity and posts, photo and content management, and competitor visibility tracking.
Premium Plan — $1,197 per month: Everything in Growth, plus priority response times, multi-location support, dedicated growth strategist, and quarterly strategy review.

All prices are exclusive of applicable taxes, which will be added to your invoice where required by law. We reserve the right to modify our pricing at any time. Any price changes will not affect existing subscriptions during their current billing period and will be communicated to you with at least thirty (30) days' written notice before taking effect on subsequent billing cycles.

5. Payment Terms and Billing

Payment Processor. All subscription payments are processed through Stripe, our third-party payment processor. By subscribing, you agree to Stripe's terms of service and privacy policy, available at https://stripe.com/legal and https://stripe.com/privacy. We do not store your full credit or debit card details on our servers.

Billing Cycle. Subscriptions are billed monthly on a recurring basis starting on the date you first subscribe. Each billing cycle is one (1) month in duration.

Automatic Renewal. Your subscription will automatically renew at the end of each billing cycle unless you cancel before the next billing date. By subscribing, you authorize us to charge your payment method on file for each renewal until you cancel.

Failed Payments. If a payment fails (for example, due to expired card or insufficient funds), we will attempt to retry the charge over a period of up to seven (7) days. If payment is not successfully processed within that period, we reserve the right to suspend or terminate your access to the Services without further notice.

Taxes. You are responsible for any sales taxes, value-added taxes, or other taxes assessed in connection with your subscription, except for taxes based on our net income.

6. Cancellation and Refunds

Cancel Anytime. You may cancel your subscription at any time by emailing us at corporate@luminosuccess.com with the subject line "Cancellation Request" and your account information.

Effective Date of Cancellation. Cancellation takes effect at the end of the current billing cycle. You will continue to have access to the Services through the end of the billing cycle for which you have already paid.

No Refunds for Partial Months. We do not provide refunds, prorations, or credits for partial billing periods, unused service time, or unused features within a billing cycle. Once a billing cycle has begun, the full monthly fee is non-refundable.

Exceptional Circumstances. Refunds outside of the policy above may be granted at our sole discretion, on a case-by-case basis, in cases of demonstrable service failure on our part. To request such consideration, contact us at corporate@luminosuccess.com.

7. Client Responsibilities and Obligations

To enable us to deliver the Services, you agree to:

Grant us appropriate access to your Google Business Profile through Google's official authorization mechanisms (such as Manager access via Google's official OAuth flow). You may revoke this access at any time.
Provide accurate and up-to-date business information, including business hours, location, services offered, and other operational details.
Promptly review and approve onboarding materials, brand voice guidelines, and response templates as requested during setup.
Notify us of any significant changes to your business (such as closure, relocation, ownership change) that may affect our services.
Respond to our communications regarding account-related issues within a reasonable timeframe.
Not provide us with false, misleading, defamatory, or deceptive information about your business, your customers, or third parties.
Comply with all applicable laws and regulations, including consumer protection laws, advertising laws, and restaurant industry regulations.

Failure to fulfill these responsibilities may impair our ability to deliver the Services effectively and may result in delays, reduced service quality, or, in extreme cases, suspension or termination of your account.

8. AI-Generated Content and Human Review

Use of Artificial Intelligence. Lumino AI uses artificial intelligence technologies, including but not limited to large language models provided by third-party AI platforms such as OpenAI, to assist in drafting review responses, Google Posts, and other written content on your behalf.

Human Oversight. All AI-generated content is reviewed for quality, accuracy, and brand alignment before being published on your behalf. We do not publish AI-generated content directly without human review.

Brand Voice Calibration. During onboarding, we will work with you to establish your preferred brand voice, tone, and response style. We will use reasonable efforts to apply your preferences consistently across all content we publish on your behalf.

Content Accuracy. While we take reasonable steps to ensure the accuracy of content we publish, AI-generated content may occasionally contain errors, misstatements, or content that does not perfectly match your intended message. You acknowledge this inherent limitation of AI-assisted content generation.

Opt-Out of AI Processing. If you prefer that we not use AI-based methods to draft content for your account, please contact us at corporate@luminosuccess.com. We will work with you to determine whether non-AI-based service delivery is feasible for your specific needs, which may require an adjusted pricing structure.

9. Google API and Third-Party Platform Compliance

Our Services involve interaction with Google's products and services, including but not limited to Google Business Profile, Google Search, and Google Maps, via Google's official APIs.

You acknowledge and agree that:

Our use of Google APIs is subject to Google's API Services User Data Policy and other applicable Google terms.
All content we publish on your behalf must comply with Google's policies, including the Google Maps user-generated content policies and Google Business Profile guidelines.
We will not engage in activities that violate Google's terms, including fake reviews, review gating, review manipulation, or solicitation of reviews in exchange for incentives.
Google may modify its policies, APIs, or services at any time. Such changes may affect our ability to deliver certain features of the Services. We will use commercially reasonable efforts to adapt our Services to material changes in Google's platform.
We are not affiliated with, endorsed by, or sponsored by Google LLC or any of its subsidiaries.

10. Intellectual Property Rights

Your Content. You retain all rights, title, and interest in and to the data, content, and materials you provide to us in connection with the Services ("Client Content"), including your business information, brand assets, photos, and customer review data. By providing Client Content, you grant us a non-exclusive, worldwide, royalty-free license to use, store, reproduce, modify, and display such Client Content solely for the purpose of providing the Services to you.

Our Content. All software, methodologies, templates, response frameworks, training data, prompts, workflows, reports, dashboards, and other materials developed by or on behalf of Lumino AI ("Lumino IP") are and shall remain the exclusive property of Lumino AI. Nothing in these Terms grants you any rights to Lumino IP except as expressly stated herein.

Published Responses. Once a review response or Google Post is published on your Google Business Profile, it becomes part of your public Google presence and is treated as Client Content for ownership purposes, though Lumino AI retains the right to use anonymized, aggregated data derived from such content for service improvement.

Feedback. If you provide us with feedback, suggestions, or ideas about our Services, you grant us a perpetual, irrevocable, worldwide, royalty-free license to use such feedback for any purpose without compensation or attribution to you.

11. Acceptable Use Policy

You agree not to use the Services to:

Engage in any activity that violates applicable law, regulation, or third-party rights;
Request, encourage, or facilitate the creation of fake, fraudulent, deceptive, or misleading reviews or content;
Attempt to manipulate Google's ranking algorithms through deceptive means, including but not limited to keyword stuffing, fake engagement, or review gating;
Solicit reviews from individuals in exchange for monetary compensation, discounts, or other incentives in a manner that violates Google's policies or applicable consumer protection law (such as the FTC's endorsement guidelines);
Use the Services for any business other than the restaurant business identified during account registration without our prior written consent;
Attempt to reverse engineer, decompile, or otherwise extract the underlying technology or methodologies of our Services;
Share, resell, sublicense, or transfer your account or any features of the Services to any third party without our prior written consent;
Interfere with or disrupt the integrity, performance, or security of our Services or systems;
Harass, threaten, defame, or otherwise harm any individual, including your customers or competitors, through content we publish on your behalf.

Violation of this Acceptable Use Policy may result in immediate suspension or termination of your account, without refund.

12. Service Level Expectations

Onboarding. We will use commercially reasonable efforts to complete initial account setup within seven (7) business days following a completed onboarding call and receipt of all necessary access credentials and information.

Review Response Times. For Core and Growth plans, we aim to respond to new reviews within seventy-two (72) hours of their posting on Google. For Premium plans, we aim for priority response times of within twenty-four (24) hours during business days.

Reporting Cadence. Monthly performance reports are typically delivered within the first ten (10) business days of each month. Quarterly strategy reviews for Premium plan clients are scheduled in coordination with you each quarter.

Best-Effort Basis. The timeframes above are targets, not guarantees. Service times may vary due to factors including, without limitation, Google platform availability, holidays, complex review situations requiring additional investigation, or temporary service disruptions.

13. No Guarantee of Specific Outcomes

Lumino AI provides professional services to help improve your online reputation and Google visibility. However, we cannot and do not guarantee any specific business outcomes, including but not limited to:

Specific increases in star ratings, review counts, or review quality;
Specific rankings on Google Search or Google Maps;
Specific increases in profile views, calls, directions requests, or website visits;
Specific increases in revenue, foot traffic, bookings, or new customers;
The successful recovery of any individual dissatisfied customer;
Removal or suppression of any specific negative review (which is governed by Google's own policies, over which we have no control).

Performance metrics published in our marketing materials, case studies, or testimonials represent the experiences of specific clients and are not representative of typical results. Your results will vary based on factors including, but not limited to, your market, restaurant quality, baseline reputation, marketing efforts, and competition.

14. Confidentiality

Each party agrees to maintain the confidentiality of any non-public, proprietary, or sensitive information disclosed by the other party in connection with the Services ("Confidential Information"). Confidential Information includes business operations data, customer data, pricing information, methodologies, and any information marked or reasonably understood to be confidential.

Neither party will use Confidential Information except as necessary to fulfill its obligations under these Terms, nor disclose such information to third parties without prior written consent, except as required by law or to its employees, contractors, and service providers who are bound by similar confidentiality obligations.

This confidentiality obligation survives termination of these Terms for a period of three (3) years.

15. Disclaimers and Warranties

"AS IS" Basis. THE SERVICES ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS, WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, LUMINO AI DISCLAIMS ALL WARRANTIES, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, ACCURACY, AND ANY WARRANTIES ARISING OUT OF COURSE OF DEALING OR USAGE OF TRADE.

No Warranty of Uninterrupted Service. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR FREE FROM DELAYS, OR THAT ANY DEFECTS WILL BE CORRECTED.

Third-Party Dependencies. THE SERVICES DEPEND ON THIRD-PARTY PLATFORMS AND SERVICES (INCLUDING GOOGLE, OPENAI, AND STRIPE). WE ARE NOT RESPONSIBLE FOR THE AVAILABILITY, RELIABILITY, OR PERFORMANCE OF ANY THIRD-PARTY SERVICES, AND OUTAGES OR CHANGES TO SUCH SERVICES MAY AFFECT OUR ABILITY TO DELIVER THE SERVICES.

No Legal, Tax, or Professional Advice. NOTHING IN THE SERVICES, INCLUDING REPORTS, CONSULTATIONS, OR PUBLISHED CONTENT, CONSTITUTES LEGAL, TAX, FINANCIAL, OR OTHER PROFESSIONAL ADVICE. YOU SHOULD CONSULT QUALIFIED PROFESSIONALS REGARDING SUCH MATTERS.

16. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW:

(a) No Indirect Damages. IN NO EVENT WILL LUMINO AI BE LIABLE TO YOU FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING WITHOUT LIMITATION LOST PROFITS, LOST REVENUE, LOST DATA, LOSS OF GOODWILL, BUSINESS INTERRUPTION, OR REPUTATIONAL HARM, ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

(b) Liability Cap. OUR TOTAL CUMULATIVE LIABILITY ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES SHALL NOT EXCEED THE TOTAL AMOUNT YOU HAVE PAID TO US IN THE THREE (3) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM.

(c) Basis of the Bargain. THE LIMITATIONS IN THIS SECTION ARE A FUNDAMENTAL ELEMENT OF THE BASIS OF THE BARGAIN BETWEEN YOU AND LUMINO AI AND APPLY EVEN IF ANY LIMITED REMEDY FAILS OF ITS ESSENTIAL PURPOSE.

(d) Jurisdictional Carve-outs. Some jurisdictions do not allow the exclusion or limitation of certain damages, so the above limitations may not apply to you to the extent prohibited by law. Nothing in these Terms is intended to exclude liability for fraud, gross negligence, willful misconduct, or any other liability that cannot be excluded under applicable law.

17. Indemnification

You agree to defend, indemnify, and hold harmless Lumino AI, its officers, directors, employees, agents, contractors, and affiliates from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to:

Your breach of these Terms or violation of any applicable law;
Your Client Content, including any claim that such content infringes upon or violates the rights of any third party;
Any instructions, materials, or information you provide to us that contains false, defamatory, or misleading statements;
Your operation of your restaurant business and any disputes with your customers, employees, suppliers, or other third parties;
Your unauthorized use of, or access to, the Services.

We reserve the right, at our own expense, to assume the exclusive defense and control of any matter otherwise subject to indemnification by you, in which event you will cooperate with us in asserting any available defenses.

18. Suspension and Termination

Termination by You. You may terminate your subscription at any time as described in Section 6 (Cancellation and Refunds).

Termination by Us. We may suspend or terminate your access to the Services, in whole or in part, with or without notice, if:

You breach any provision of these Terms;
Your account remains unpaid after seven (7) days of attempting to charge your payment method;
We believe, in good faith, that you have engaged in fraudulent, illegal, or abusive conduct;
Your use of the Services poses a risk to us, other clients, or third parties;
We are required to do so by law, court order, or regulatory authority;
We discontinue the Services or any material portion of them.

Effect of Termination. Upon termination, your right to use the Services will immediately cease. We will retain or delete your information in accordance with our Privacy Policy. Sections of these Terms that by their nature should survive termination (including intellectual property, indemnification, limitation of liability, confidentiality, and governing law) will survive.

19. Modifications to Services and Terms

Changes to Services. We may modify, suspend, or discontinue any aspect of the Services at any time, including the availability of features, plans, or pricing. We will use reasonable efforts to provide advance notice of material changes.

Changes to Terms. We may update these Terms from time to time. Material changes will be communicated to you by posting a notice on our website, by email, or by other reasonable means. The "Effective Date" at the top of these Terms will be updated accordingly. Continued use of the Services after such notice constitutes your acceptance of the updated Terms. If you do not agree to the updated Terms, your sole remedy is to cancel your subscription as described in Section 6.

20. Governing Law and Dispute Resolution

Governing Law. These Terms are governed by and construed in accordance with the laws of the Republic of Latvia, without regard to its conflict-of-laws principles. However, nothing in these Terms shall be deemed to deprive a consumer client residing in the United States of the protections of any non-waivable mandatory consumer protection laws of their state of residence.

Informal Dispute Resolution. Before initiating any formal proceedings, the parties agree to attempt to resolve any dispute, claim, or controversy arising out of or related to these Terms through good-faith negotiation. Either party may initiate this process by sending written notice to the other party describing the dispute.

Venue. Subject to the carve-out above for U.S. consumer protection laws, any disputes not resolved informally shall be submitted to the exclusive jurisdiction of the competent courts of Riga, Latvia. For U.S. clients exercising rights under applicable U.S. state consumer protection statutes, the courts of competent jurisdiction in the client's state of residence shall have concurrent jurisdiction over such claims.

U.S. State Consumer Rights. If you are a resident of the United States, you may also have specific rights under your state's consumer protection laws (including, without limitation, the privacy rights described in our Privacy Policy). Nothing in these Terms is intended to waive or limit any such non-waivable rights.

21. Miscellaneous

Entire Agreement. These Terms, together with the Privacy Policy and any service-specific addenda referenced herein, constitute the entire agreement between you and Lumino AI regarding the Services and supersede any prior agreements.

Severability. If any provision of these Terms is found to be unenforceable, the remaining provisions will remain in full force and effect.

No Waiver. Our failure to enforce any right or provision of these Terms will not be deemed a waiver of that right or provision.

Assignment. You may not assign or transfer these Terms or any rights or obligations under them without our prior written consent. We may freely assign these Terms in connection with a merger, acquisition, reorganization, or sale of all or substantially all of our assets.

No Agency. Nothing in these Terms creates any agency, partnership, joint venture, employment, or franchise relationship between you and Lumino AI.

Force Majeure. Neither party will be liable for any failure or delay in performance due to causes beyond its reasonable control, including acts of God, natural disasters, war, terrorism, civil unrest, government action, labor disputes, internet outages, or failures of third-party services.

Notices. All notices to Lumino AI must be sent to corporate@luminosuccess.com. All notices to you will be sent to the email address on file for your account or posted on our website.

Language. These Terms are provided in English. Any translations are for convenience only, and the English version shall prevail in case of conflict.

22. Contact Us

If you have any questions, concerns, or feedback about these Terms or our Services, please contact us at:

Lumino AI, SIA
Latgales iela 153A-8
Riga, LV-1003
Latvia
Email: corporate@luminosuccess.com
Web: https://www.luminosuccess.com

By using our Services, you acknowledge that you have read these Terms of Service, understand them, and agree to be bound by them.